How to Write a Marketing Plan, 5th Edition by John Westwood

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How to Write a Marketing Plan, 5th Edition
Is a step-by-step guide to researching and writing a marketing plan and uses the development of a plan for a fictitious company to help explain the process.
Key Features
How to Write a Marketing Plan, 5th Edition
Is a step-by-step guide to researching and writing a marketing plan and uses the development of a plan for a fictitious company to help explain the process.
Specifications of How to Write a Marketing Plan, 5th Edition by John Westwood
SKU
NO255BO0OGWYONAFAMZ
Weight (kg)
0.1
Author
John Westwood
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